history
1950 – 2025
75 years
of experience
1950
Cortés celebrates a very special milestone in 2025: 75 years of experience dedicated to ceramic tooling. The factory in l’Alcora has come a long way, where proximity, personalization, and customer service have been fundamental pillars in its growth and consolidation in the sector.
At the head of the management are currently Juanjo and Emilio Cortés, the third generation of a family business that has known how to adapt to the times without losing its essence. Their commitment to quality and innovation has allowed them to overcome numerous challenges, from changes inherent to an evolving society to the specific challenges of the ceramic industry in a province with deep roots in this sector.
REMEMBERING…
WE SHARED A DAY WITH THE MOST VETERAN EMPLOYEE AND THE CUSTOMERS WITH THE LONGEST TENURE
Proudly from l’ALCORA
From its beginnings, Cortés has demonstrated a firm commitment to the municipality, supporting each and every one of the events, celebrations, and projects that l’Alcora has organized.
Your collaboration has been constant and selfless, participating in the town's patron saint festivities, sponsoring and collaborating in cultural and sports activities, soccer and basketball teams…always with the intention of favoring and contributing to the well-being of the town.
Cortés has always felt and continues to feel proud of its identity, demonstrating that business success can go hand in hand with social commitment.
Technology and tradition
go hand in hand
CORTÉS, WITHIN ITS CUSTOMER SERVICE SPIRIT IS CONTINUOUSLY RESEARCHING AND DEVELOPING, THROUGH INNOVATION, NEW SOLUTIONS FOR THE TILE INDUSTRY.
It is worth noting the interest in continuous improvement and the experience that Cortés has brought to the sector. The great human team of professionals is what helps a company move forward, grow, and overcome all obstacles along the way. Fields such as engineering, mechanics, etc., can be found relatively easily, but in tooling, shortages often arise. It is here that the company has reaped great achievements with the design of new tools that facilitate work and save on costs and energy. A permanent philosophy of continuing with that entrepreneurial character and interest in providing solutions, just as the founders and pioneers did.
CUTTING EDGE OF DIE MAKING
That versatile workshop, founded in 1950, has transformed itself into a leader in ceramic tooling. Its adaptability to new environments has been instrumental in overcoming significant changes within the industry.
FROM L’ALCORA
to the world
Cortés mainly works in the domestic market, although they also have international presence. From Spain, they serve national demand and orders coming from Turkey, Morocco, etc.
Cortés's growth can be observed in the opening of a factory in Peru in 2009. From this plant, all of South America is served, mainly Argentina, Ecuador, Colombia, Bolivia, among many other countries.
Today, Cortés maintains its foundational pillars by multiplying its technological capacity through research in large formats and digital inkjet decoration. R&D+i is part of the company's "dna" to modernize itself and successfully overcome economic cycles' obstacles.
Currently, Cortés employs 35 workers at its headquarters located in the town of l’Alcora, plus 13 in its Peruvian plant, serving a significant portion of the American market.
Changing for you
On this 75th anniversary, Cortés wants to share with you an exciting step towards the future: the rebranding and image update.
The new logo is a renewed, modern, and fresh vision, but without losing its essence. The same colors and geometric shapes accompany the new image.
It is a visual representation of the commitment to continue innovating and adapting Cortés to the new times, in order to keep growing together, with the same passion and dedication that characterizes the company.
“The industry must pioneer not only professionalism and advanced machinery, but also reinvent its models”
ENVIRONMENT
and sustainability
In 2021, Cortés installs solar panels to reduce energy costs
Commitment to efficient production is a priority at Cortés, especially in the context of energy crisis. That is why, in 2021, the company installed 120 solar panels on the roof of the warehouse to harness clean energy.
The objective of self-consumption and respect for the ecosystem are key in the roadmap of a company dedicated to machinery for the ceramic industry, which has been adapting to new challenges since its origins. In this case, the current situation requires seeking answers to the difficulties that arise along the way, which translate into an evident increase in energy prices and a planet that needs alternatives to reckless consumption.
Being more efficient means being more productive and, therefore, guaranteeing the growth and continuation of a consolidated and increasing workforce since it started operating in 1951. Challenges have evolved, positioning the company as a leader in the manufacturing of molds and relief designs for inkjet systems, without neglecting the technical and after-sales service so valued by clients.
Recognition and Awards
Throughout its 75-year history, this company has demonstrated an unwavering commitment to quality, innovation, and dedication in each of its projects. Thanks to its constant effort and passion for offering the best, it has earned numerous awards and recognition for its track record and impact on the community and its industry.
These recognitions not only celebrate their long history, but also their ability to adapt to changes, maintain high standards of excellence, and positively contribute to the development of their environment. Each award received is a testament to work well done, commitment to innovation, and respect for customers, employees, and collaborators.
This 75-year journey is an example of perseverance and dedication, and these awards reinforce its position as a leading and reliable company, which has known how to remain firm and continue growing with integrity and passion.
The present,
Emilio and Juanjo
In its imposing headquarters in l’Alcora, spanning 4,000 square meters of construction on a 10,000-square-meter plot, Cortés still exudes that familiar character instilled by its founder, a legacy that today is managed by two of his grandsons, Emilio and Juan. They took the reins of this business to cement their place as one of the oldest family businesses in the province of Castellón.
Juan José –Juanjo– and Emilio grew up, like all the Cortés family members, in the family home above the workshop, which was then located in the urban center. The three dwellings thus became the home of the three children of the founder, and from a young age, they knew the daily workings of the business. Raised in the sound of machinery, milling machines, and the dry sound of hammers, they came to be like those bells that mark the passage of time…
PRESENT and future
Juan Bautista Cortés (the Abuelo, grandfather), could never have imagined that, with his effort and passion, he would create a prosperous business that today continues to be a fundamental pillar and bond within the family. Transmitting values of work, honesty, and commitment in every step of the way.
Thanks to that vision and the dedication of subsequent generations, the company has grown and strengthened, becoming a symbol of perseverance. Looking to the future, we are convinced that this tradition will continue. Our successors, with respect for our legacy and new ideas, will continue to work enthusiastically to maintain the quality and integrity that characterize us.
Our commitment is to continue growing, innovating, and above all, keeping alive that family spirit that has guided us throughout these years.’
We can only
say, Thank you
Today, on our 75th anniversary, we want to express our deepest gratitude to each and every one of you. This achievement would not be possible without your trust, support, and dedication. To our clients, thank you for trusting us throughout these years. Your loyalty and preference have motivated us to continue growing and improving every day. To our suppliers, we appreciate your constant commitment and collaboration. Thank you for being a fundamental part of the quality and excellence of our work. And to our incredible team of workers, thank you for your effort, passion, and dedication! Without you, this journey would not have been possible.
This anniversary is a time to celebrate and value the union that has allowed us to come this far. We look forward to the future with enthusiasm, confident that we will continue to grow together. Over these 75 years, there has been room for awards, patents, adoption of new technologies, digitization of workshops, professionalization of a continuously trained workforce, and a thousand and one challenges derived from the various ups and downs of the tile sector.
But above all, there has been room to create friendships that last. We are a company, but above all, we are people.
Thank you for being part of our story!
Each and every one of you has been and continues to be part of Cortés.
1950
ERNESTO ARQUER ELÍAS
JUAN CORTÉS CALVO
VICENTE CORTÉS CALVO
MANUEL GRANELL ANTÚNEZ
EDUARDO MOR MASÓ
MINUTO
CIRIACO
JOSÉ NOMDEDEU
1962
JUAN GARCÍA GARGALLO
ANTONIO LÓPEZ CARO
1964
DOMINGO TENA MONFORTE
MARCOS TENA MONFORTE
1965
MANUEL MARTÍ ÁLBARO
JESÚS RAMÍREZ MUÑOZ
FRANCISCO SÁNCHEZ CASTILLO
SANTIAGO SÁNCHEZ VIVO
1966
VICENTE VALLÉS FERRER
FRANCISCO ESTEBAN MOLINA
JOAQUÍN PALLARES SANZ
1967
FRANCISCO EDO CELADES
FEDERICO LATORRE PALLARÉS
ANTONIO GRANELL ANDREU
1968
ANTONIO CUEVAS PEÑA
FRANCISCO CUEVAS PEÑA
DIEGO LÓPEZ CARO
BIENVENIDO SAIZ JAREÑO
AGUSTÍN BONILLA PINILLA
ANTONIO CARA LORENZO
JOAQUÍN SANZ PALLARÉS
ANTONIO GALVIS PÉREZ
MANUEL VIDAL BADENES
SANTIAGO SÁNCHEZ PIRI
1969
ANDRÉS ARTERO NACHER
VICENTE CABEDO CASTILLO
AMADEO COUSO RIOS
JOSÉ IBAÑEZ IBÁÑEZ
J. MANUEL NEBOT NEBOT
ROBERTO SERRANO MIRALLES
FERNANDO CATALÁN SOLSONA
1970
JOSE. M. GONZALEZ CANETE
JUAN PEREZ MARTI
JOSE NOMDEDEU PORCAR
VICENTE MOLINA TRILLES
MANUEL NEBOT LUNA
1971
ISMAEL LORAS ALCÓN
J. MANUEL GARCÍA MACHADO
CRISTÓBAL ALBARO REDOLAT
DOMINGO VÉLEZ AICART
CRISTÓBAL CHIVA MARTÍNEZ
RAMÓN MARÍA NEGRE RAMOS
1972
JUAN MOR IBÁÑEZ
MÁXIMO NEBOT LÁZARO
JOSÉ CARA HIDALGO
EMILIO ANDREU SABORIT
VICENTE PEÑARROCHA VICENT
MANUEL SÁNCHEZ CASTILLO
JAVIER BOVEA AHIS
JUAN JOSÉ LÓPEZ POVEDANO
1973
SALVADOR CARRACEDO BENET
FRANCISCO GALLEN SORIANO
JOSÉ. M. BARTOLL BENAJES
ANTONIO MARTÍNEZ MOLINA
J. JOSÉ MARTÍNEZ RODRÍGUEZ
JUAN JOSÉ ESCRIG ESCRIG
VICENTE SALVADOR MANEUS
LUIS BURGES CABRERO
1974
FRANCISCO SOS FERNÁNDEZ
PEDRO ARCHILES PALLARÉS
RAFAEL NOMDEDEU HERNÁNDEZ
FRANCISCO JOSÉ GISBERT SOS
RAFAEL NOMDEDEU HERNANDEZ
JUAN PEDRO TRUJILLO MEDINA
FRANCISCO JAVIER MOLLA GARCÍA
SAMUEL NOVELLA TOMAS
RAFAEL LÓPEZ CIVANTOS
JUAN JOSÉ MONFORT MARÍN
FEDERICO TOMÁS BONET
1976
JUAN BELLÉS POUS
JUAN ANTONIO GUIMERA SEGURA
MANUEL MARTORELL CASTELLÓ
LEONARDO RUBIO MORENO
ARMANDO GASCÓN BELTRÁN
LUIS VICENTE BELLÉS BONO
1977
FRANCISCO URBAN MARTOS
JOAQUIN NEBOT VAQUERO
LUIS ANGEL GARCIA VILLANUEVA
PEDRO PALOMO PRATS
PEDRO ALTABA GIL
MANUEL BELTRAN PEREZ
PEDRO CALVO ROYO
JUAN SIMO VILAR
JOSE PASCUAL ALBERICH ALMELA
ANTONIO EXPOSITO GOMEZ
VICENTE QUEROL ISNAR
JUAN RAMON CELADES PERSIVA
1978
JOSÉ PALOMO PRATS
ÁNGEL REDÓN JARQUE
JUAN CARO RUIZ
1979
JOSÉ FERNÁNDEZ SÁNCHEZ
ANTONIO MAS CAPDEVILA
1980
PEDRO HERNÁNDEZ PÁREZ
EUGENIO RUÍZ FERNÁNDEZ
1983
GABRIEL GRANADOS PÉREZ
SALVADOR ESCRIG APARICI
1987
JUAN PORCAR AGUSTINA
LUCAS ESCRIG ALBERT
1988
VICENTE CORTÉS NACHER
ALEJANDRO BELLÉS BONO
VICENTE JOSÉ CARNICER SALES
1989
JUAN ANTONIO BELTRAN GARCIA
JOSÉ LUIS PORCAR AGUSTINA
VICENTE BELLÉS BARREDA
MIGUEL ÁNGEL DOMINGO BARREDA
1990
JOSÉ GARCÍA MOLINER
SANTIAGO MARZO FONFRÍA
1993
GUSTAVO BONILLA PINILLA
ARCADIO PEDRO BRICEÑO VIDAL
CRISTIAN ESTEBAN PITARCH
JOSÉ MANUEL SEGARRA MARTÍNEZ
CARLOS SALVADOR BADAL
1995
CARLOS ALBARO FERRER
TOUFIK OSMANI
RAÚL VIVAS VIVAS
HOCINE KIES
DAVID ALBALAT VILLALONGA
CESAR VILLACH PEÑA
FCO. JAVIER GRANGEL CRUZ
JOSÉ MANUEL NUÑEZ VÁZQUEZ
VÍCTOR. M. ZARAGOZA GARCÍA
ANTONIO SAIZ MOR
JUAN JESÚS ALGUERO VILARROIG
JOAQUÍN GARCÍA MIRAVET
1996
JOSÉ MANUEL LÓPEZ VIVES
JOSÉ MANUEL BAGAN GUILLAMÓN
FRANCISCO GUERRERO SANZ
FRANCISCO JAVIER SAIJAS GARCÍA
MANUEL MALLOL COLOMER
1997
LUIS MIGUEL TEBA CHIVA
BRUNO ESTEBAN PITARCH
1998
FRANCISCO FAURO VIVAS
JOSÉ MUÑOZ GIMÉNEZ
SUSANA COSTA BERNATS
JUAN JOSÉ ACEDO PEINADO
MIGUEL ÁNGEL TOMÁS VALENCIA
PASCUAL EDO PARRA
JOAQUÍN ESCRIG ESCRIG
CESAR VILAR PEÑA
OSCAR FERNÁNDEZ IBÁÑEZ
1999
MIGUEL ÁNGEL ALCÁZAR PARRAGA
MANUEL AMAYA RODRÍGUEZ
MARÍA CAMINO MUÑOZ ASENJO
JOSÉ JAVIER MEDALL ANDREU
MIGUEL ÁNGEL MEDINA CIFRE
JOSÉ MANUEL ROBLES MARTÍNEZ
GUILLERMO BACHERO GARCÍA
ARTURO NUÑEZ TARRAZONA
FRANCISCO JOSÉ VEGA GALLEGO
DAVID GÓMEZ PUPLA
ALAIN PITARCH SALVADOR
FRANCISCO ÁLVAREZ ÁLVAREZ
MANUEL VICO BERMEJO
CARLOS MIGUEL GÓMEZ
2000
SERGIO EDO LATORRE
ENRIQUE ABELLÁN SÁNCHEZ
BERNABE BARRERA LEAL
ÁNGEL QUESADA HIDALGO
FRANCISCO JAVIER MARÍN LÓPEZ
SERGIO CELADES DOMÉNECH
DIEGO AGUT ESCRIG
JOSÉ DOMINGO BORT BARBERÁ
2001
JOSÉ MANUEL PITARCH MIRAVET
ANTONIO JOSÉ CAÑESTRO PÉREZ
DAVID SANCHÍS MINGUEZ
2002
ANTONI CIFRE SORIANO
HÉCTOR VALLÉS VILAR
PEDRO GALLÉN CHIVA
JOSÉ MANUEL CATALÁN CASTRO
JOSÉ VICENTE PATRICIO LÓPEZ
2003
JOSÉ MANUEL MERCHAN NARANJO
MARI CARMEN PÉREZ BONET
BERNARDO LLAVERO TORRES
ANTONIO MARTÍNEZ DE LA PAZ
2004
ANTONIO AMAYA RODRÍGUEZ
LAURA CELADES BELLÉS
JUAN MIGUEL ROBLEDO BARREDA
NOELIA BERMÚDEZ LÓPEZ
ÁNGEL ROMÁN GIMENO
AMPARO PALANQUES ESCRIG
ISABEL SAFONT POVEDANO
CARLOS ARAGO ROCA
2005
JOSÉ CARUNCHO DOMÍNGUEZ
LUCÍA MÁS GALLEGO
RUBÉN TRIGUEROS AMORES
ALBERTO LAHOZ MARTÍN
VALENTÍN LLAVERO TORRES
2006
LUÍS RIOS JORDÁ
JAVIER PAULO PORCAR
LORENA CELADES PITARCH
RAMÓN TENA BAGÁN
ADRIÁN GASCH MARÍN
MANUEL RAMÍREZ SÁNCHEZ
INMACULADA QUERALT ESPADA
IRIS SÁNCHEZ COLLADO
OSCAR MARTÍN VILAR
2007
JOAQUÍN BERNAT SAFONT
ALBERTO COSSU
ANDREA TOMÁS MORALO
CARLOS BELLIDO NEGRE
2010
JOSÉ ANTONIO FERNÁNDEZ ARAGÓN
JORGE MARÍA GIMÉNEZ GIMÉNEZ
2011
JORGE NOEL ROIG BERNAT
AMPARO BORRÁS CASBAS
ENRIQUE GARCÍA SERRANO
2012
CAROLINA FERNÁNDEZ SCALA
JOSÉ MARCOS GALLEGO FERRER
2013
SERGIO RUBIO GARCÍA
PAUL ARNAL RAMOS
2014
MIRIAM CHIVA CELADES
2017
JOSÉ MIGUEL JARQUE BUENO
2018
ALMA GARCÍA CORTÉS
2019
ANDREI CALEA BOGDAN
2020
LLEDÓ GARCÍA CORTÉS
IVÁN MASEDA SUÁREZ
2022
OMAR FORES SOLSONA
2023
SANTIAGO GARCÍA GUILLAMÓN